In email marketing, segmentation is a strategy that help you identify groups of contacts who share something in common. That something in common could be gender, age group, location, or a type of service or product they have previously purchased.
Adding tags to your email list is a way you can send highly targeted email content. In this article, I talk about a tag strategy guide.
What is the 2nd most important consideration to get your emails opened. It’s the subject line. In this article I talk about some of the best practices you need to consider to get your emails opened.
A clean list can save you money and keep your emails out of spam filters. In this article, I show you the easy way to keep your ActiveCampaign list clean.
People who contact your business for the first time are, generally not yet ready to buy. What do you do with those people? Create an email nurture sequence.
As business owners, getting testimonials, reviews, and referrals is an important final step to be able to show prospective clients the experience others have had. …
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